If you are thinking of starting a motor spares business in South Africa, you need a strategic business plan. In this guide we’ll give you tips the best way to start your motor spares business.
It all starts with a name. Select the name of your company that’s easy to remember or unique. Once you have chosen your name Registering in a PTY (LTD) is preferable as this is a give you extra protection in your personal capacity in the event of any legal issues.
Items You Need For Running Your Business
For your business procedures, you’ll need a internet, a computer, shelves, cash register, racks, and other fixtures. Design and style the shop correctly and spares ought to be organized in a fashion that is straightforward to locate. For example, at one area of the shop you can put the body parts along with another section you can put electronic parts. Place small names underneath the parts for immediate recognition.
Choosing A Business Location
The position of your motor spares business is really important. You should be in a street that is well traveled by motorists. This is where you can display your bold signage and the vehicles you are stripping for spares. When potential customers drive past, they will notice the smashed cars and this will attract attention. If your business position is a bit out the way and not in the best position, then there are other ways for you to attract customers. (See the tips below for attracting customers). You also might want to have a local scrap metal business close by, as you can sell damaged parts and body parts to them.
Traditional Marketing
The reasons why plenty of businesses fail is they are lacking effort in marketing their goods or company. Even with an auto parts store, you will have to market correctly. Distribute flyers with the information on your parts. You may also distribute business cards to vehicles that go by the shop. Using the contact details on the business card, your clients can very easily reach you.
Additionally you should have sufficient understanding of the various auto parts so that whenever a customer is searching for a particular spare part you can quickly advise the customer and help them find the product.
Online Marketing Tips For Motor Spares Businesses in South Africa
Any business in South Africa will benefit from the following tips. Here are xx tips for online marketing your motor spares business.